JOZI FM Small Business Marketing Session
JOZI FM will host the 2nd Annual Soweto Small Business Marketing Seminar, the aim of the seminar is to empower small businesses with marketing opportunities to market the services or products using multimedia platforms and channels.
The Seminar will be held on Tuesday the 21st of February 2018, 9am at Soweto Theatre, tickets to the event will be sold at Soweto Theatre box office for R150 per person.
During the seminar, small businesses will learn about available marketing opportunities, the use of marketing platforms, market research, things to do and not to do when marketing their services or products (Radio, Print Media, Digital Media, Out of Home Media & Events).
The seminar will also touch on the importance of financial wellness focusing on investment opportunities offered at African Bank.
The CEO of JOZI FM Mpho Mhlongo said:
- I am looking forward to engage with local businesses and see how we can work together in marketing their services and products.
- The seminar will give JOZI FM and its partners a better understanding of Small Business marketing needs and Challenges in order to improve our service offering and opportunities to them.
Considering that ten years ago:
- Nokia was the world’s leader cellphone manufacturers.
- Blackberry was the communications device used by most professionals.
- MySpace was the world’s leading social network.
- And none of the above major players are in the game anymore.
The world of marketing in 2018 has changed irrevocably from the science we learnt years ago.
Many of the paradigms we took for granted in the past have been disrupted never to return.
Soweto Small Business Marketing Seminar is organized by JOZI FM in partnership with, Caxton Urban News and Powered by African Bank.
Business Development Manager (JOZI FM)
Office No: 011 982 4134
Mobile No: 073 064 0952
|09:00 – 09:05am||Opening Prayer / Moment of Silent’s||Andile Thabethe (JOZI FM Presenter)|
|09:10 – 09:20am||Welcome / Opening Remarks||Mr. Rapitse Montsho (Chairperson – JOZI FM Board)|
|09:20 – 09:50am||Purpose of seminar and JOZI FM Overview||Mr. Mpho Mhlongo (C.E.O – JOZI FM)|
|09:50 – 10:20am||Marketing Overview||To be confirmed|
|10:20 – 10:50am||Planning and Execution of Marketing Plan||To be confirmed|
|10:50 – 11:20am||Radio Marketing (JOZI FM)
|11:20 – 11:45am||JOZI FM Clients Testimonials||
|11:45 – 12:00pm||Out of Home Media||Primedia Outdoor|
|12:00 – 12:15pm||Print Media||Caxton Urban News|
|12:15 – 12:30pm||Digital Media||To be confirmed|
|12:30 – 12:45pm||Saving & Investments||African Bank|
|12:45 – 13:00pm||Closing Remarks||Mr. Mpho Mhlongo C.E.O – JOZI FM|
Mc’s: Lungile Masondo (Weekdays Morning Show Presenter)
& Collen Hance (Current Affairs Show Presenter).